Our Blogs on 'Digital Marketing'

The latest in SEO, Websites and anything related to digital marketing.

This is why holistic digital marketing is super important!

This is why holistic digital marketing is super important!

First off, I want you to take a look at the below graph   What you are seeing is the result of some great SEO work for two different customers. The first client’s Google ranking improved by 9,601 over a year, and their total impressions improved by 189,000, but their click-through rate decreased by 1.3%.…
The Top 13 Websites For Digital Marketing News in 2020

The Top 13 Websites For Digital Marketing News in 2020

If you work in the digital marketing field, you know that one day is never the same as the next. But if you’re just wanting to keep tabs on it and make sure you’re actioning as many of the best possible practices as possible, knowing where to hunt for updated information is tricky.   Everyone…
Stopping your Digital Marketing because of COVID-19 might not be a great idea

Stopping your Digital Marketing because of COVID-19 might not be a great idea

“We are living in a digital world but seems like we are going back to the older ages” Note: This is just a point of view, always listen to what your government has suggested and always stay vigilant, keep clean and be smart! If your business needs any information or support please check the Coronavirus…
Invest in an ecommerce strategy or get left behind

Invest in an ecommerce strategy or get left behind

The digital landscape is continually shifting; no two days are the same, and as a brand, you have to expect the unexpected. That’s what keeps us on our toes – whether you’re a marketer or a business specialising in something niche. The real challenge with keeping up with these tides is that you have to…

5 SEO Strategies You Need To Stop Using In 2020

Come on, seriously, SEO (search engine optimisation) has been around for quite some time now. Google is constantly telling us what you shouldn’t be doing, and why, and what you can be doing! However, there are many agencies and so called SEO “experts” that continue to try and use out dated black hat SEO strategies…

5 Digital Marketing Channels to Get People To Your Website

Search the biggest brands of 1970, and you would realise that there are many businesses that have either stopped operating or are not as popular as they used to be. Similarly, you would find that a lot of them continued their dominance, and there are many organisations that sprang out of nowhere in the 21st…
Using hreflang tags for your multi-sites does not solve duplicate content

Using hreflang tags for your multi-sites does not solve duplicate content

If we had our way, fixing duplicate content would be a simple fix. The fact of the matter is that it can be a long and complex minefield. In SEO, the originality and quality of your content has such an immense influence on your website’s authority, that overlooking this aspect can be detrimental to your…
Are you creating content just for the sake of creating content?

Are you creating content just for the sake of creating content?

You’ve got a business strategy going, and you’re proud of it. Somewhere in between all those details, you’ve managed to outline a content campaign too. But, you’re guilty in the sense that the strategy is just to create content for the sake of creating content. And this is a common mistake; too many businesses feel…
Crafty email spammers and how to avoid them

Crafty email spammers and how to avoid them

Spam, it has become the norm if you are running any type of business and website – you are going to get flooded with potentially more spammers than actual customers. These spammers are other people just like you who are trying to get more business. However the way they are going about it to get…
What digital marketing strategy is right for your business?

What digital marketing strategy is right for your business?

You, as many business owners are probably deciding what online marketing strategy is best for you?… Should I do SEO? Do I need Google Ads and PPC marketing? Should I be advertising on Facebook and Instagram? What about reaching out to influencers? …and you are probably reading this blog wanting to know which digital strategy…
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