Digital Debut Blog

The latest in SEO, Websites and anything related to digital marketing.

Top SEO tips for any type of website

Top SEO tips for any type of website

When it comes to SEO, everyone has their own take on it. Whoever you work with, whether it is a large digital marketing agency or not, they will have their spin on how to do search engine optimisation. At the end of the day, the only thing that matters is results. Campaigns and work implemented may be slightly…
Your organisation's online presence is now more important than ever

Your organisation's online presence is now more important than ever

And that’s a fact. eCommerce is expected to make up 22% of global retail sales by 2023, so this should give you a good idea of the importance of digital marketing in winning new customers and making sales. Building an online presence takes time and perseverance, with those organisations who are willing to put in…
3 Google Ads Forecasting Tips for Boosting Your ROAS

3 Google Ads Forecasting Tips for Boosting Your ROAS

Chasing new keywords to target in your content can sometimes just feel so tiring. You’ve just optimised your blog posts and other content for one keyword that seemed like a great choice a few days ago, and now, there’s another one performing even better. This process may be even more time-consuming and unreliable for PPC…
How to speed up your WordPress website yourself and why it is important

How to speed up your WordPress website yourself and why it is important

In the era of Artificial Intelligence (AI), digital currencies, the general Internet of Things (IoT) and 5G networks, it is only natural that eCommerce website design should be up to speed. The digital era has entered “technological hyperdrive”, and eCommerce stores can’t afford to lag behind, especially with the ease of purchasing via smartphone. In…
Why is SEO getting so much harder?

Why is SEO getting so much harder?

SEO was never meant to be easy. Think about it: there are millions of online stores and services across thousands of industries using complex coding optimisations to make their website number one in their field. If that doesn’t put it into perspective, Google and other search engines are constantly updating to analyse, evaluate and essentially…
How often should I update my website?

How often should I update my website?

For anyone who has been in the digital marketing industry for a while, you will understand the importance of updating your website. First, regularly updating your website is simply awesome for Google’s organic search rankings, as search engine crawlers can see yours is a website that runs the game, knows the industry and can provide…
Zuckerberg on Signal & the push for more social networks

Zuckerberg on Signal & the push for more social networks

It seems irony isn’t lost on the rich and powerful. This week it was announced that Facebook owner Mark Zuckerberg is using messaging service Signal, WhatsApps (owned by Facebook)’ main competitor. But why is this ironic? Well, not just because Facebook owns WhatsApp, but that the data used to find such information was sourced from…
How to rank on Google Maps

How to rank on Google Maps

Google Maps is now a significant feature of Google online marketing. Local businesses with a brick-and-mortar location need to rank highly on Google Maps for potential customers to easily find them. The feature can be one of the best ways to attract new customers as they might search your industry in your area without having…
10 Easy Digital Marketing Tips For Beginners

10 Easy Digital Marketing Tips For Beginners

Digital marketing is constantly evolving. As it grows, it becomes more crowded, and this makes getting ahead difficult for industry newcomers. Businesses of all statures are competing to have their name recognised and this makes it hard to know where to start. So how can a digital marketing beginner succeed in an increasingly growing industry?…
What will happen if Google & Facebook leave Australia?

What will happen if Google & Facebook leave Australia?

The Australian parliament is set to pass legislation that would make Google and Facebook pay news outlets for publishing their content. The regulation is designed to ensure Australian media outlets, big and small, receive adequate funding after Google and Facebook began taking the bulk of Australian online advertising spend. Don’t ask us why, our government…
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